"Galaxy Gamers" is an event organized by volunteers to promote women in the gaming industry and particularly E-Sport in Canada. The casual players, the E-Sport teams invited and the staff are women only and all profits will be donated to the association "Access to Education".

The goal of this event is for women from all over the world to find their place in traditionally male dominated environments, hence the name "Galaxy Gamers", which is why the brand image represents a planet in a galaxy. 

Concerning the colors, we didn't want pink because it would reinforce the stereotypes of a 100% feminine event, so we opted for more neutral colors while being flash and punchy.